Broadcast Content

“GEMSTONE OF LOVE” QUIZ

[NOTE TO BROADCASTER: Below are 3 intro variations you can choose from depending on the time of year. These are followed by six questions – use as many as time allows.]

Introduction A – Valentine’s Day (79 WORDS / 25 SECONDS)

WELL, VALENTINE’S DAY IS UPON US. WHAT DO YOU THINK IS ONE OF THE MOST POPULAR GIFTS GIVEN EVERY VALENTINE’S DAY? HERE’S A HINT:  THIS GIFT IS ALSO KNOWN AS “THE GEMSTONE OF LOVE.” DO YOU KNOW? IF YOU THINK THE ANSWER IS “DIAMONDS,” CONGRATULATIONS, YOU’RE RIGHT. THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS CREATED THIS QUIZ TO TEST YOUR DIAMOND KNOWLEDGE. ARE YOU READY? OK, HERE WE GO…

Introduction B – April’s Birthstone: Diamond (83 WORDS / 25 SECONDS)

WELL, IT’S APRIL. WHAT’S SO SPECIAL ABOUT APRIL BESIDES THE SHOWERS THAT BRING MAY FLOWERS? DO YOU KNOW WHAT APRIL’S BIRTHSTONE IS? HERE’S A HINT FOR YOU:  APRIL’S BIRTHSTONE IS ALSO KNOWN AS “THE GEMSTONE OF LOVE.” WHAT DO YOU THINK? IF YOU THINK THE ANSWER IS “DIAMONDS,” CONGRATULATIONS, YOU’RE RIGHT. THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS CREATED THIS QUIZ TO TEST YOUR DIAMOND KNOWLEDGE. ARE YOU READY? OK, HERE WE GO…

Introduction C – HolidayGift-giving Season (80 WORDS / 25 SECONDS)

WELL THE HOLIDAYS ARE HERE AGAIN. AND YOU KNOW WHAT THAT MEANS – IT’S TIME TO FIGURE OUT WHAT GIFTS YOU’RE GOING TO BUY. DID YOU KNOW THAT ONE OF THE MOST POPULAR GIFTS GIVEN EVERY HOLIDAY SEASON ARE DIAMONDS? BUT HOW MUCH DO YOU ACTUALLY KNOW ABOUT DIAMONDS? THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS CREATED THIS QUIZ TO TEST YOUR DIAMOND KNOWLEDGE. ARE YOU READY? OK, HERE WE GO…

“THE GEMSTONE OF LOVE” QUIZ (218 WORDS / APPROX. 90 SECONDS)

Q:  WHAT DOES THE WORD “DIAMOND” MEAN?

I BET MANY DIDN’T KNOW THIS:  THE WORD “DIAMOND” ACTUALLY COMES FROM THE GREEK WORD “ADAMAS,” WHICH MEANS “UNCONQUERABLE AND INDESTRUCTIBLE.”

Q:  HERE’S A TOUGH ONE:  WHAT IS THE EARLIEST RECORD OF A MAN GIVING A DIAMOND TO A WOMAN FOR HER HAND IN MARRIAGE?

IT WAS IN 1477, WHEN THE ARCHDUKE OF AUSTRIA GAVE ONE TO MARY OF BURGUNDY. TODAY, MORE THAN 500 YEARS LATER, DIAMONDS ARE THE MOST POPULAR GEMSTONES IN ENGAGEMENT RINGS.

Q:  HERE’S ANOTHER ONE:  ON AVERAGE, HOW OLD IS A DIAMOND?

CARBON DATING HAS ESTABLISHED THAT DIAMONDS, ON AVERAGE, ARE 3.4 BILLION YEARS OLD – NOW TALK ABOUT THE ULTIMATE ANTIQUE!

Q: HERE’S AN INTERSTING QUESTION ABOUT DIAMONDS:    IN ANCIENT TIMES, WHAT “POWERS” DID PEOPLE BELIEVE DIAMONDS GAVE THEM?

DIAMONDS WERE WORN IN ANCIENT TIMES BECAUSE IT WAS BELIEVED THEY PROMOTED STRENGTH, INVINCIBILITY AND COURAGE.

Q:  NEXT QUESTION:  WHAT ARE SOME OF THE REASONS PEOPLE TODAY WEAR DIAMONDS?

LEGEND HAS IT THAT SOME PEOPLE BELIEVE DIAMONDS CAN CREATE POSITIVE RELATIONS WITH THE OPPOSITE SEX, CONQUER INFERTILITY AND ENSURE FIDELITY.

Q:  AND HERE’S THE LAST QUESTION – WHAT ARE THE “4CS” OF DIAMOND GRADING?

THEY ARE:  CUT, COLOR, CLARITY AND CARAT. BY THE WAY, THESE 4CS WERE CREATED BY THE GEMOLOGICAL INSTITUTE OF AMERICA TO HELP STANDARDIZE DIAMOND GRADING WORLDWIDE.

FASCINATING DIAMOND FACTS

[NOTE TO BROADCASTER: Below are 3 intro variations you can choose from depending on the time of year. These are followed by a series of bulleted points broken into 5 parts – use as many as time allows.]

Introduction A – Valentine’s Day (73 WORDS / 25 SECONDS)

WELL, VALENTINE’S DAY IS UPON US. WHAT DO YOU THINK IS ONE OF THE MOST POPULAR GIFTS GIVEN EVERY VALENTINE’S DAY? HERE’S A HINT:  THIS GIFT IS ALSO KNOWN AS “THE GEMSTONE OF LOVE.” DO YOU KNOW? IF YOU THINK THE ANSWER IS “DIAMONDS,” CONGRATULATIONS, YOU’RE RIGHT. THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS PROVIDED THESE INTERESTING FACTS ABOUT DIAMONDS. DID YOU KNOW:

Introduction B – April’s Birthstone: Diamond (77 WORDS / 25 SECONDS)

WELL, IT’S APRIL. WHAT’S SO SPECIAL ABOUT APRIL BESIDES THE SHOWERS THAT BRING MAY FLOWERS? DO YOU KNOW WHAT APRIL’S BIRTHSTONE IS? HERE’S A HINT FOR YOU:  APRIL’S BIRTHSTONE IS ALSO KNOWN AS “THE GEMSTONE OF LOVE.” WHAT DO YOU THINK? IF YOU THINK THE ANSWER IS “DIAMONDS,” CONGRATULATIONS, YOU’RE RIGHT. THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS PROVIDED THESE INTERESTING FACTS ABOUT DIAMONDS. DID YOU KNOW:

Introduction C – HolidayGift-giving Season (74 WORDS / 22 SECONDS)

WELL THE HOLIDAYS ARE HERE AGAIN. AND YOU KNOW WHAT THAT MEANS – IT’S TIME TO FIGURE OUT WHAT GIFTS YOU’RE GOING TO BUY. DID YOU KNOW THAT ONE OF THE MOST POPULAR GIFTS GIVEN EVERY HOLIDAY SEASON ARE DIAMONDS? BUT HOW MUCH DO YOU ACTUALLY KNOW ABOUT DIAMONDS?

THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, HAS PROVIDED THESE INTERESTING FACTS ABOUT DIAMONDS. DID YOU KNOW:

DIAMOND FACTS (PART 1) (69 WORDS / 30 SECONDS)

·         DIAMONDS WERE FORMED BILLIONS OF YEARS AGO APPROXIMATELY 100 MILES BENEATH THE EARTH’S SURFACE THROUGH A COMBINATION OF TREMENDOUS PRESSURE AND TEMPERATURES OF 2000 – 3000 DEGREES FAHRENHEIT. FORTUNATELY, WE DON’T HAVE TO DIG THAT DEEP BECAUSE DIAMOND CRYSTALS ARE BROUGHT CLOSER TO THE EARTH’S SURFACE THROUGH VOLCANIC ACTIVITY.

·         250 TONS OF EARTH MUST BE MINED TO PRODUCE A SINGLE ONE-CARAT DIAMOND.

·         LESS THAN 20 PERCENT OF THE DIAMONDS MINED WORLDWIDE ARE GEM-QUALITY.

DIAMOND FACTS (PART 2) (44 WORDS / 15 SECONDS)

·         THE EARLIEST WRITTEN ACCOUNT OF DIAMONDS DATES BACK TO AROUND 500 B.C.

·         IN THEIR PURE STATE, DIAMONDS ARE COLORLESS.

·         DIAMONDS COME IN COLORS AS WELL. BLUE AND PINK ARE THE RAREST COLORED DIAMONDS, WHILE YELLOW AND BROWN ARE THE MOST COMMON.

DIAMOND FACTS (PART 3) (48 WORDS / 20 SECONDS)

·         DIAMOND IS THE HARDEST NATURAL SUBSTANCE ON EARTH.

·         DIAMONDS ARE VITUALLY FIREPROOF. TO BURN A DIAMOND, IT MUST BE HEATED TO ONE THOUSAND, TWO HUNDRED AND NINETY-TWO DEGREES FAHRENHEIT. (THE TYPICAL HOUSE FIRE REACHES A TEMPERATURE OF APPROXIMATELY ELEVEN HUNDRED DEGREES.)

·         ONLY ONE POLISHED DIAMOND OUT OF A THOUSAND WEIGHS MORE THAN ONE CARAT.

DIAMOND FACTS (PART 4) (60 WORDS / 23 SECONDS)

·         EVEN THOUGH THE U.S. ONLY ACCOUNTS FOR LESS THAN ONE PERCENT OF TOTAL GLOBAL GEMSTONE PRODUCTION, AMERICA BUYS MORE THAN HALF OF THE WORLD’S GEM QUALITY DIAMONDS – MAKING IT THE WORLD’S LARGEST DIAMOND MARKET. (CONSUMERS IN THE UNITED STATES ALONE PURCHASED NINE BILLION DOLLARS WORTH OF LOOSE GEM-QUALITY DIAMONDS IN 2001.)

·         AUSTRALIA PRODUCES THE MOST DIAMONDS BY VOLUME.

DIAMOND FACTS (PART 5) (68 WORDS / 25 SECONDS)

·         THE WORLD’S ONLY DIAMOND MINE OPEN TO THE PUBLIC IS THE CRATER OF DIAMONDS STATE PARK IN ARKANSAS – A DIG-FOR-FEE OPERATION FOR TOURISTS AND ROCK HOUNDS.

·         SINCE 1906, MORE THAN 70,000 DIAMONDS HAVE BEEN DISCOVERED IN CRATER OF DIAMONDS STATE PARK IN ARKANSAS, INCLUDING THE FORTY POINT TWO THREE CARAT “UNCLE SAM DIAMOND” – THE LARGEST DIAMOND EVER FOUND IN THE U.S. (IT WAS DISCOVERED IN 1924.)

SECRETS TO KEEPING A DIAMOND CLEAN

[NOTE TO BROADCASTER: Below are 3 intro variations you can choose from depending on the time of year. These are followed by a series of 4 bulleted points – use as many as time allows.]

Introduction A – Valentine’s Day (53 WORDS / 17 SECONDS)

WELL, VALENTINE’S DAY IS HERE AGAIN, AND ONE OF THE MOST POPULAR VALENTINE’S DAY GIFTS ARE DIAMONDS – ALSO KNOWN AS “THE GEMSTONE OF LOVE.” HERE’S SOME HELPFUL INFORMATION FROM THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, ABOUT THE SECRETS TO KEEPING A DIAMOND CLEAN…

Introduction B – April’s Birthstone: Diamond (69 WORDS / 27 SECONDS)

WELL, IT’S APRIL. WHAT’S SO SPECIAL ABOUT APRIL BESIDES THE SHOWERS THAT BRING MAY FLOWERS?   DO YOU KNOW WHAT APRIL’S BIRTHSTONE IS? HERE’S A HINT FOR YOU:  IT’S ALSO KNOWN AS “THE GEMSTONE OF LOVE.” WHAT DO YOU THINK? IF YOU THINK THE ANSWER IS “DIAMONDS,” CONGRATULATIONS, YOU’RE RIGHT. HERE’S SOME HELPFUL INFORMATION FROM THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, ABOUT THE SECRETS TO KEEPING A DIAMOND CLEAN…

Introduction C – Holiday Gift-giving Season (68 WORDS / 20 SECONDS)

WELL THE HOLIDAYS ARE HERE AGAIN. AND YOU KNOW WHAT THAT MEANS – IT’S TIME TO FIGURE OUT WHAT GIFTS YOU’RE GOING TO BUY. DID YOU KNOW THAT ONE OF THE MOST POPULAR GIFTS GIVEN EVERY HOLIDAY SEASON ARE DIAMONDS? HERE’S SOME HELPFUL INFORMATION FROM THE ORGANIZATION THAT INVENTED THE DIAMOND GRADING SYSTEM, THE GEMOLOGICAL INSTITUTE OF AMERICA IN CARLSBAD, CALIFORNIA, ABOUT THE SECRETS TO KEEPING A DIAMOND CLEAN…

SECRETS TO KEEPING A DIAMOND CLEAN (163 WORDS / 20 SECONDS)

·         DIAMONDS SHOULD BE HANDLED SPARINGLY, BECAUSE DIAMONDS ARE MAGNETS FOR NATURAL GREASE, AND THE OIL FROM YOUR SKIN WILL QUICKLY ALTER THE WAY A DIAMOND LOOKS.

·         THE EASIEST WAY TO CLEAN A DIAMOND IS TO SOAK IT IN AN AMMONIA-BASED HOUSEHOLD CLEANER (SUCH AS WINDOW CLEANER) OVERNIGHT, ONCE OR TWICE WEEKLY. IN THE MORNING, REMOVE THE DIAMOND FROM THE CLEANER AND BRUSH IT WITH A SOFT, CLEAN TOOTHBRUSH (ONE THAT HAS NOT PREVIOUSLY BEEN USED, BUT RESERVED EXCLUSIVELY FOR CLEANING YOUR DIAMOND) TO REMOVE ANY LEFTOVER DIRT.

·        TAKE EXTRA CARE TO BRUSH THE BACK OF THE DIAMOND AS THIS WILL BE THE AREA THAT HAS COLLECTED THE MOST OIL AND DIRT.

·        AND FINALLY, NEVER USE CHLORINE (AS IN HOUSEHOLD BLEACH) OR ABRASIVES (SUCH AS HOUSEHOLD CLEANSERS OR TOOTHPASTE) WHEN CLEANING DIAMONDS, ESPECIALLY THOSE SET IN JEWELRY. THESE HARMFUL SOLUTIONS ERODE SOME OF THE METALS OFTEN USED IN DIAMOND SETTINGS, AND MAY LOOSEN PRONGS, OR EVEN DISSOLVE THE METAL COMPLETELY.